1. Tell us about your brand
Enter your video business name, tagline and brand aesthetic—or just let our AI logo generator come up with one for you.
2. Make it your own
Choose a style that speaks to you. Then, customize the font, colors, icons and text to bring your new video logo to life.
3. Share it with the world
Download your custom logo design and use it anywhere you need to—from business cards to branded merch.
Build your brand with Wix Logo Maker
An effective video logo can elevate your brand by visually communicating what you do and showcasing your brand's unique personality. For videography logos, popular design elements might include camera icons, film reels or play buttons, each symbolizing the dynamic and creative nature of the video industry. With Wix logo maker, you can create a professional video maker logo that captures the essence of your brand in minutes. You can gain access to a host of tools like the media logo maker, image logo maker, movie logo maker, freelance logo maker, YouTube video logo maker and more.
Once your new video logo is ready, Wix offers a suite of free business tools to further enhance your brand presence. From creating a stunning video website template to generating a custom video QR code or video logo png, Wix has everything you need to build a cohesive and memorable brand identity. Whether you're looking for a 3D video logo maker online or tools like a photography logo maker and video maker, Wix is equipped to support your branding journey every step of the way.
Choose the right font
Your logo's font can significantly impact how your business is perceived. Select a typeface that mirrors the energy of your brand and draws in your desired clientele.
When it comes to video logos, selecting the right font is crucial for conveying motion and creativity. Sans-serif fonts often work well for their modern and clean appearance, which resonates with the innovative nature of videography. Consider using bold and stylized fonts to make a strong impression or opt for something more subtle if your brand is about elegance and simplicity.
Use color strategically
Like typography, colors also communicate the personality of your video business. It’s a good idea to research logo psychology when choosing your logo colors.
For video logos, vibrant colors can reflect creativity and energy, while monochromatic schemes might suggest sophistication and professionalism. Think about what kind of emotions you want to evoke in your audience—excitement, trust, innovation—and choose colors that align with those feelings. Remember that color can also influence visibility and legibility across various media.
Make a graphic statement
Icons, illustrations and graphics also help you stand out from the competition. Make sure to choose a graphic element that represents your type of video business.
A play button or filmstrip icon could be perfect for a video production company, while a camera or clapperboard might suit a videography service provider. The key is to select imagery that is instantly recognizable and reflects the core services you offer. These visual elements should complement your typography and color choices to create a cohesive brand image.
Select the right layout
When selecting a layout for your video logo, it's important to think about the persona you want to convey. Consider your niche within the industry and the message you want to send to your clients.
A horizontal layout might be ideal for web use where space is more generous, while a stacked or emblematic design could work better on social media icons or app thumbnails. It's wise to have different versions of your logo so it remains effective across all platforms where it will be displayed—from large-scale banners to tiny profile pictures.
Dive deeper into logo design
Check out these tips from design and branding experts on the Wix Blog to help you create the right logo for your business.
FAQ
How do I make my logo a video?
To create a logo reveal video, you can use the Wix video maker. Start by uploading your static logo, then choose from various animations and effects to turn it into an engaging video. Customize it further with music and text to match your brand's style.
What is the logo on a video called?
The logo that appears on videos is often referred to as a "watermark" or "bug." It serves as a branding tool to identify the creator or owner of the video content and is typically placed in a corner of the screen throughout the duration of the video.
Can I have logos in my video?
Yes, you can include logos in your videos. They are commonly used as watermarks or as part of an intro or outro sequence. With tools like Wix's free video logo maker, you can design and incorporate your own logos into your videos for branding purposes.
What is the best logo format for video?
The best logo format for videos is typically PNG with a transparent background. This allows for flexibility in placement over your video content without obstructing the view. PNG files support high-quality visuals with transparency, making them ideal for logos in videos.
What makes a good logo video?
A good logo video or logo reveal should be short, memorable and reflective of your brand's identity. It should incorporate elements such as animation, sound effects and music that align with your brand's theme and leave a lasting impression on viewers.
How to make your own logo for a video?
You can make your own logo for a video using Wix's logo maker. Choose from customizable templates or let Wix's AI suggest designs based on your brand's information. Once designed, you can animate it using Wix video maker for use in videos.
What are the best colors for a video logo?
The best colors for a video logo depend on your brand's personality and industry. Generally, choose colors that stand out against typical video backgrounds and resonate with your target audience. Researching logo color psychology can provide insights into effective color choices.
Can I edit my video logo after creating / downloading it?
With Wix, you can edit your downloaded video logo if you've saved it as a project within their platform. This allows you to make future adjustments to adapt to evolving branding strategies or design preferences.
Do I own my video logo after downloading it?
Yes, when you create and download a logo using Wix logo maker, you retain ownership of your design. You're free to use it across all media without restriction, ensuring consistent branding across all platforms where your videos are displayed.